iLEADS Laboratory - University of Piraeus

Yannis Zafeiris

Yannis Zafeiris is a modern marketer currently shaping Europe’s leading Home Appliances Group’s digital strategy and transition in Greece and Cyprus.

Being in his mid-thirties he has gained esteemed corporate experience of almost a decade in Marketing; Brand, Consumer and lately Digital, three years in Finance, as well a couple of shorter but equally rewarding encounters with entrepreneurship. He has shaped and delivered effective strategies, coordinated or worked with teams within notable national and international projects and has led award-winning best practices and launches – such as the introduction of smart home appliances to the local market. 

Yannis has studied Management and Technology and holds a postgraduate degree in Business Strategy from the University Piraeus – where he is a founding board member and curator of the Alumni Association. 

He keeps his mind engaged with entrepreneurial and consulting opportunities, and enjoys treating his loved ones to home-gastro dinners and wine pairings, regularly demonstrating his cooking skills on his amateur Instagram cookery blog.